Where every street tells a story, and every ride becomes an adventure

Tourism Platform Design
Branding
UI/UX
Web Design
Framer Development

Vespa Stories

Where every street tells a story, and every ride becomes an adventure
A digital platform that transforms traditional Vespa tours into curated urban adventures, combining local expertise with seamless booking technology.

Client

Vespa Tours Milano

Released

June 11, 2024
Jun 11, 2024

Timeframe

2 months

Project Type

Tourism Platform Design

Technology

Next.js Stripe Google Maps API Weather Integration
Vespa Stories

Overview

We envisioned a platform that would do more than just facilitate bookings – it would storytell cities through carefully curated routes and local insights. The solution needed to combine practical functionality with immersive content that captures the romance of exploring urban landscapes by Vespa.
Urban Vespa tours were trapped in outdated booking systems and fragmented tourist experiences. Despite cities' rich cultural tapestries, visitors struggled to discover authentic experiences beyond typical tourist routes, while tour operators managed multiple disconnected systems for bookings and operations.
Vespa Stories

The Challenge

The existing tourism landscape was plagued by inefficient booking processes, with a 40% abandonment rate during reservations. Tour operators juggled multiple systems for scheduling, while visitors lacked clear information about routes, weather conditions, and authentic local experiences.
The platform needed to solve the disconnect between practical tour operations and experiential storytelling. Visitors wanted more than just a ride – they sought authentic connections with each city, while operators needed tools to manage their operations efficiently.
Vespa Stories

The Solution

We created an intuitive platform that combines powerful booking functionality with immersive storytelling. The system features dynamic route mapping that adapts to weather conditions and local events, while integrated content showcases the stories behind each location.

Next.js Stripe Google Maps API Weather Integration

The user experience was crafted to build anticipation before the tour and extend the experience afterward. We developed an interactive route builder that allows visitors to customize their journey based on interests, time constraints, and local recommendations. The backend system streamlines operations for tour providers through automated scheduling and real-time updates.

Vespa Stories

Vespa Stories

Performance Results

The platform has revolutionized how visitors experience cities on two wheels. Booking completion rates have soared, while tour operators report significant operational efficiencies. The system has become a vital tool for both tourists and local businesses.
Booking Efficiency
Booking Efficiency

Increase in monthly bookings

100%
100%
100%
User Satisfaction
User Satisfaction

Positive tour ratings

50%
50%
50%
Operational Impact
Operational Impact

Rduction in management time

10%
10%
10%

Beyond the numbers, Vespa Stories has created a new category of cultural exploration. The platform has helped preserve and share authentic local experiences, while making them more accessible to visitors through technology.

Vespa Stories

Final thoughts

Vespa Stories demonstrates how thoughtful digital design can enhance traditional tourism experiences. By combining efficient operations with compelling storytelling, we've created a platform that serves both practical needs and experiential desires, setting new standards for modern tourism technology.

Vespa Stories

Credits

Credits

Isabella Bianchi
Andrea Conti
Marie Dubois
James Foster
Project Lead
Art Director
UX Designer
Lead Developer

Vespa Stories

Credits

Isabella Bianchi
Andrea Conti
Marie Dubois
James Foster
Project Lead
Art Director
UX Designer
Lead Developer
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We transform brands.
Your success is next.

Start your project now by booking a one-on-one consultation with our expert.

Meet the partners who are part of our success story
Team working in an office watching at a presentation

We transform brands.
Your success is next.

Start your project now by booking a one-on-one consultation with our expert.

Meet the partners who are part of our success story
Team working in an office watching at a presentation