Beyond Performance. Beyond Limits.

Digital Product Design
Branding
UI/UX
Product Design
Mobile App

Stride Apex

Beyond Performance. Beyond Limits.
A digital ecosystem that transforms how athletes interact with their performance wear, creating a seamless connection between garment and user through innovative techno

Client

Stride Athletics

Released

October 11, 2024
Oct 11, 2024

Timeframe

3 months

Project Type

Digital Product Design

Technology

React Native Motion Analysis API Machine Learning Cloud Architecture
Stride Apex

Overview

Our solution focused on creating an intuitive digital platform that connects with Stride's performance wear, providing real-time insights and personalized recommendations. The challenge was to make complex performance data accessible and actionable for users of all expertise levels.
Stride Athletics had developed cutting-edge performance wear but lacked the digital interface to unlock its full potential. They needed a digital product that would help athletes understand, customize, and maximize the benefits of their smart athletic wear.
Stride Apex

The Challenge

Athletes struggled to interpret and act on the data their smart clothing collected. Existing apps in the market were either too complex for casual users or too simplified for professional athletes. The gap between advanced garment technology and user-friendly digital interfaces was limiting the potential of smart athletic wear.
The digital product needed to handle complex data streams from multiple garment sensors while presenting information in an intuitive, actionable format. We had to create an experience that would enhance rather than complicate the user's training journey.
Stride Apex

The Solution

We developed an adaptive interface that evolves with user behavior. The app processes real-time data from garment sensors, using machine learning to provide personalized insights and recommendations. The interface adjusts its complexity based on user preferences and expertise level.

React Native Motion Analysis API Machine Learning Cloud Architecture

The digital product features a dynamic dashboard that visualizes performance metrics through intuitive graphics. We created custom algorithms that translate complex biomechanical data into actionable training advice, while the social features enable athletes to share achievements and connect with their community.

Stride Apex

Stride Apex

Performance Results

The digital platform has transformed how athletes interact with their performance wear. Users report greater understanding of their training patterns and more efficient use of their garments' features. The app has become an essential training companion, driving both engagement and performance improvements.
User Engagement
User Engagement

Daily active users

10%
10%
10%
Feature Adoption
Feature Adoption

Users utilizing advanced analytics

20%
20%
20%
Performance Impact
Performance Impact

Users report improved training efficiency

20%
20%
20%

Beyond individual users, the platform has created a valuable data ecosystem that informs product development and training methodologies. The success of the digital product has established Stride Apex as a leader in connected athletic wear technology.

Stride Apex

Final thoughts

The Stride Apex digital platform demonstrates how thoughtful digital product design can enhance physical products. By creating an intuitive interface for complex technology, we've helped transform smart athletic wear from a novelty into an essential training tool.

Stride Apex

Credits

Credits

Rachel Chen
Marcus Thompson
Dr. Sarah Williams
David Park
Digital Product Lead
UX Director
Data Scientist
Technical Architect

Stride Apex

Credits

Rachel Chen
Marcus Thompson
Dr. Sarah Williams
David Park
Digital Product Lead
UX Director
Data Scientist
Technical Architect
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We transform brands.
Your success is next.

Start your project now by booking a one-on-one consultation with our expert.

Meet the partners who are part of our success story
Team working in an office watching at a presentation

We transform brands.
Your success is next.

Start your project now by booking a one-on-one consultation with our expert.

Meet the partners who are part of our success story
Team working in an office watching at a presentation